Gatepoint is a subsidiary of SimplyDIRECT, a firm specializing in direct response campaigns, to design, develop and deploy its surveys.  SimplyDIRECT has developed expertise in both the database creation and in crafting high-response email programs.

On occasion Gatepoint will also partner with Nexsales Corp to help perform phone-based and Internet-based research, both in the development of targeted lists and for International surveying.